Words: Ashley Rigg
Published: 3rd November 2009
Homes Overseas launch TV offering
Trinity Mirror owned property portal HomesOverseas.co.uk have launched a new TV section called HO TV.
Strangely, the portal has launched with a video advertisement rather than with a mixture of editorial and advertising. Homesoverseas.co.uk is currently showing an
advert from French mortgage specialists Athena Group.
Homesoverseas.co.uk editor Marc Da Silva says there are plans to develop online video content in the near future. “We have a number of trips planned and we will be taking a camera with us to bring interviews and interesting features to our readers.”
Although there has been much talk about video being a
huge opportunity for agents, developers and portals, property videos have failed to make it mass market and property portals have not made the commercial returns they initially expected.
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