At
holidaylettings.co.uk we provide a place for holiday home owners to advertise their properties to holidaymakers who want to rent them directly from the owners.
More than 15,000 owners advertise over 25,000 properties and we’re driving in excess of 1.5 million unique users to the site a month.
Advertisers pay a simple annual fee to advertise and that’s it, we don’t take any commission on bookings – holidaymakers make contact directly with the owner/advertisers, via the property advert.
And it works very well, we’re adding hundreds of new properties a month, whilst continuing to drive up traffic with massive on-going investment in online, print and outdoor advertising – we branded the seatbacks of 10 Ryanair planes throughout May 2008, for example.
We run two programmes that help the property sales professional align their pitch to the needs of an increasing proportion of purchasers who are looking to generate rental income from their investment.
The
holidaylettings.co.uk Partner Programme enables real estate businesses to associate their brand with the leading holiday home rental portal and earn up to £49.00 for each new owner advertiser they refer to us.
To support the Partner Programme, we supply a range of full colour print and trackable online resources that provide your prospects with answers to all the questions they may have about renting their property once they’ve bought it from you. All of it stamped with each Partner’s unique introducer ID.
All word of mouth and automated transfer of Introducer ID to owner registration is also failsafed manually at the point of owner sign up.
Our Rental Starter programme allows real estate businesses to purchase
holidaylettings.co.uk property advert credits to bundle into their sales proposition. We supply everthing ready for you to pass straight on to your customer, including unique voucher code and how-to instructions, all in a fully branded pack. And as we only invoice after a voucher code is registered on our system, it’s a cost of sale, not a marketing spend.
We support both programmes with marketing account management, editorial and survey data from our owner and holidaymaker surveys as well as from secondary sources.
The lettings market is one measure of how and when countries and regions move from investor to mainstream.
To find out more about our Partner Programme, please contact us
here.